EINFALLSREICH

what we do

from design to
corporate design

SUCCESSFUL COMPANIES HAVE A CLEAR STRATEGY – FOR THEMSELVES AND THEIR BRAND(S). THIS STRATEGY SETS THE BASIS FOR ALL DESIGN MATTERS. WE DEVELOP ENTIRELY NEW CORPORATE VISUAL IDENTITY CONCEPTS OR BUILD ON EXISTING ARTWORK AND COVER THE FOLLOWING TOPICS:

  • analysis and consulting for existing brands/strategies
  • finding the perfect name
  • logo design, corporate design
  • colour based guidance systems, typography/type facing
  • brand architecture, umbrella brands / sub brands
  • Further development of the corporate design for shop concepts, signage, interior design etc.
  • Development of key visuals

These topics have to correspond with the other `C´-pillars of the company `corporate identity, corporate wording, corporate behaviour´ and visually translate the guidelines of the strategy – above and below the line. Across all channels in print & screen, at the point of sale and as a direct mail. We have already visually translated such requirements, targets and strategies for many renowned companies. The compliments and the excitement of our clients have proven us right.

RELATED TOPICS

#corporate identity

#corporate wording

#corporate behaviour

+ + + + + + + + + + + +

paper doesn´t blush, does it?

ALL PRINT ACTIVITIES HAVE TO BE PERFECTLY ALIGNED. THIS IS PARTICULARLY TRUE FOR THOSE THAT CAN BE `SENSUALLY EXPERIENCED ´. HIGH QUALITY PRINT PRODUCTS ARE KEY ELEMENTS OF A SUCCESSFUL MARKETING STRATEGY DUE TO THEIR SPECIAL FEEL AND LOOK. AT THE PRESENT TIME THEY ENJOY A SPECIAL RENAISSANCE.

  • selection of the appropriate print media/-products for each company
  • concepts & designs for brochures, catalogues & folders
  • supervision of photo shootings & photo editing
  • producing

We accompany our clients on a long term basis and guarantee a consistent set of marketing tools.

RELATED TOPICS

#direct mails

#billboards & print advertising

#package design

+ + + + + + + + + + + +

virtual design for
the real world?

A PERFECTLY TAILORED WEB- AND SOCIAL MEDIA PRESENCE IS CRUCIAL FOR AN INTEGRATED CORPORATE APPEARANCE. IN CLOSE COOPERATION WITH OUR CLIENTS WE DEVELOP VISUALS THAT SUPPORT THE PERFECT ONLINE PRESENTATION OF THEIR BRAND AND PROVIDE A CLEAR DIFFERENTIATION IN THE MARKET. DESIGN AS WE UNDERSTAND IT IS CONVINCINGLY SIMPLE, CONVEYS THE VALUES OF THE COMPANY AND SUPPORTS THE DIALOG WITH THE CUSTOMER.

We support our clients with our extensive knowledge in the development of their digital presence:

  • Concepts for webpages
  • Development of sensible navigation patterns
  • Web- & Screen-design
  • Design of efficient online shops
  • Newsletter

We fully recognise the importance of a successful corporate presentation in a digital environment. This is why we develop your digital brand with respect and prudence, avoid mistakes and achieve an optimum awareness within your target audience.

RELATED TOPICS

#social media marketing

#search engine optimization (SEO)

#viral marketing

+ + + + + + + + + + + +

advertising –
above & below the line

MAXIMUM SUCCESS, MINIMUM SCATTERING LOSS, PROMOTIONS, CUSTOMER RETENTION PROGRAMS ETC. – THE PERFECT ADVERTISING & MEDIA MIX CARRIES HUGE IMPORTANCE FOR ACHIEVING – OR EVEN EXCEEDING – THE TARGETS FOR A BRAND OR A COMPANY. THIS APPROACH GUARANTEES LONG TERM SUCCESS IN CONJUNCTION WITH WELL EXECUTED PR-WORK & OF COURSE THE RIGHT DOSE OF ONLINE MARKETING. WE DESIGN EFFICIENT CAMPAIGNS AND SELECT THE OPTIMUM CHANNELS:

  • Design of tailor made print campaigns
  • Design of target group oriented ads & billboards
  • Design and realisation of direct mails
  • Media planning

We carefully select the tools for your advertising campaign in order to perfectly position products and brands, avoid scattering loss and open up new markets.

RELATED TOPICS

#classic advertising (above the line)

#below the Line
#merchandising

+ + + + + + + + + + + +

the stage is yours!

TRADE SHOWS & EVENTS ARE ALWAYS VERY SPECIAL OCCASIONS – NOT ONLY WHEN THEY HAPPEN BUT ALSO BEFORE THEY EVEN START. EVERYTHING HAS TO BE READY AND PERFECT AT THE EXACT TIME – NOT AN EASY JOB. THIS IS THE TYPE OF CHALLENGE WHICH WE LOVE AND WHICH GIVES US AN OPPORTUNITY TO DEMONSTRATE OUR ABILITIES. NO OTHER MARKETING INSTRUMENT PROVIDES A MORE DIRECT ACCESS TO THE CUSTOMER.

  • Design and organisation of trade show booths, events & road shows.

Of course we can also take on the entire palette of marketing activities which round off the perfect trade show presentation – from the announcement, the professional support during the show all the way to the follow-up.

RELATED TOPICS

#3D-design

#packaging

#direct mails

+ + + + + + + + + + + +

welcome to the
third dimension

THE MOST DIRECT AND PERSONAL REALISATION OF A BRAND INTO A CUSTOMER EXPERIENCE HAPPENS AT THE POINT WHERE CORPORATE DESIGN BECOMES PERCEPTIBLE AND MOST OF ALL TANGIBLE. THE CLOSE RELATIONSHIP BETWEEN GRAPHIC DESIGN AND PRODUCT DESIGN IN TERMS OF VISUAL AND TACTILE QUALITIES SHOWS OUR PROFOUND UNDERSTANDING FOR THE BRAND AND ITS TARGET MARKET:

  • Shop design / Portal design
  • Vehicle decals
  • Awards
  • Packaging (Food / Non-Food)
  • Promotional Bags

We come up with the brightest ideas! No matter the size or dimension! From a music award to a mobile, spherical tradeshow booth – we cater for all needs. Since corporate design is not just two-dimensional.

RELATED TOPICS

#print products

#direct mails

#trade shows & events

#POS

+ + + + + + + + + + + +